Top priorities for website improvement.

websites ranking

To increase your websites ranking & traffic you have to resolve the errors that are listed below.
Add meaningful anchor text that describes the link’s destination. If the link contains an image, ensure you have provided alt text.
To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful, though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.

Please check the below-mentioned top most priorities must be fulfilled by your website.

Amount of content:
Content is King, content is the textual, visual or aural content that is encountered as part of the user experience on websites. It may include text, images, sounds, videos and animations.
Increase visibility to new content you create by sharing it on social networks and building links to your content (both internally and from external sites).

1 content

Code quality:

The code that actually brings a website to life (HTML, CSS, PHP) are behind the scenes and out of sight. Unless you know how to look into these things, you’re at the mercy of your web developer to deliver a final product whose code is at the same level of quality as the design itself.
• Valid, organized, and up to date HTML and CSS
• Follows modern web design best practices
• Web site loads quickly and looks good on all devices
• Code is semantic and easy to update by other developers who have never seen the code
• If using WordPress – PHP coding standards and WordPress best practices are followed
• Plugins used are well-maintained, secure, and chosen carefully
• And a ton of other technical stuff that should be done right.

Domain age:
Age of a domain will convey trust to website visitors and to the search engines. Domain age refers to the length of time that a website has been registered and active.
Domain age is important for SEO purposes because the age of a website is a search engine ranking factor. The search engines want to provide users with the best possible results. As a website ages over time, it becomes more trusted in the eyes of the search engines as long as it has quality content and a robust portfolio of relevant inbound links that have been established over time.

The domain name kartzon.com was registered on Friday, August 29, 2014. Because this domain was registered more than a year ago, it is likely that pages on this website will appear higher in search engine rankings than those from younger websites.

2 domain ageImages:
Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.

Also, you have to reduce the image size by using image optimizer so that the image space in the server should be reduced.

3 images

Mobile optimized:
A mobile optimized website is a website that is optimized for mobile devices. Meaning, it has been designed and formatted to read and navigate easily on the small screens of mobile devices.

4 mobile

Server behavior:
Server behavior must be optimized, like the website handles missing pages correctly by sending a 404 HTTP status code.
When the website served with GZIP encoding, This is very good because it reduces the loading time of a webpage.

When website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.

When website follows the best practice of using a permanent (HTTP 301) redirect from http://www.kartzon.com to http://kartzon.com. This is ideal.

5 serverAnalytics :

When Every page in the website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior. You can use Google Analytics to track your website daily impressions.

6 analytics

Page titles:
When all pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser’s window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings:
When All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of web pages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.

7 page titles

URL format:
when a website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

9 URLFreshness:
When you update the website on daily basis, the SEO will be improved and helpful to rank better.

This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.

10 freshness

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